Horticulture and cereals sector

Overall performance and performance drivers
Mushroom exports to the UK, the main market for Irish mushrooms, fell by 4% in volume terms in 2025, with higher prices helping to marginally increase value at €155 million.
Warmer than average weather over both spring and summer, coupled with a reduction in consumer purchasing power, had a negative impact on mushroom consumption.
Amenity exports were flat in 2025 at €20 million, with a small increase recorded to Northern Ireland. Plant and foliage sales were steady, while daffodil exports showed a small increase. The warm summer in the UK in 2025 resulted in gardeners being slightly more conservative in their purchases. The UK remained the main market for Irish
amenity exports.
Trends by key products
Several factors affected mushroom exports, including weather, input costs and prices. 2025 saw the hottest spring and summer on record in the UK, which dampened sales of mushrooms (often used in comfort-based stews and risottos).
The minimum wage increased to €13.50 per hour in January 2025, alongside higher employer Pay Related Social Insurance (PRSI) contributions and the cost of implementing other mandatory benefits. These resulted in
increased production costs, as wages make up a significant component.
A decline in sales of closed cup mushroomsreduced overall volumes, while button, flat and portobello mushrooms also declined. Brown mushrooms showed good growth relative to 2024, while exotics, sliced, and closed cup mushrooms also increased.
Amenity exports were steady for foliage and plants, while daffodils showed a slight increase.
The UK accounted for the majority of foliage and plant sales, with the exception of daffodils.
Demand in the UK was steady, with sales to Northern Ireland increasing. Christmas tree sales continue to show growth potential.
The value of Irish cereal exports declined by 10% to €80 million in 2025. With volumes flat, the driver of this decline was lower global commodity prices.
Availability was the key factor in global price declines, with the Food and Agriculture Organisation of the United Nations (FAO) forecasting that global cereal production will reach a record level in 2025, up 4.4% from
2024 (FAO, 2025).
Teagasc estimates that the 2025 harvest in Ireland was in line with this trend due to increases in both the area and yield for winter crops. Total cereal production is estimated at 2.23 million tonnes, approximately 6%
above the five-year average from 2020-2024 (Teagasc, 2025).
Prospects for 2026

Efforts to rebuild mushroom volumes will intensify in 2026, with additional focus on the summer months, which have proved challenging over recent years.
There is a longstanding relationship between the industry and UK retailers built on the quality of mushrooms supplied and good service.
In addition, Irish companies are positioning themselves as premium suppliers.
Innovation in terms of vitamin enhancement, packaging and peat free the potential to boost sales. There are also further opportunities to
educate consumers on the nutritional benefits of mushrooms, particularly millennials.
Prospects for the amenity sector are reasonable for 2026. Plans for the inspection of plants at port of entry to the UK have been shelved, and
it’s possible that some of the existing issues with exports to the UK may ease.

Export Performance & Prospects 2025 - 2026
To read more about the horticulture and cereals sector in 2025 and its prospects for 2026, read the full Export Performance and Prospects 2025 - 2026 report now.
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